All of this can be prevented by doing background research before setting the due date, but you can’t do that unless you have all your content planned out ahead. The regular school year is the period between September 1 and June 30. The school year calendars must be completed in accordance with the Education Act and Regulation 304, School Year Calendar, Professional Activity Days. How a social media content calendar can fix this: For each piece of content planned in your calendar, assign the social media channels you want to use to promote it. But even after all the research into the topics and audience insights, your content is still not reaching the desired audience. This is the same editorial calendar template that we use with our private clients – fully editable, monthly, weekly and daily content calendar.